Since 1983, IGA and the Montreal Heart Institute have joined forces to promote heart health and healthy lifestyle habits. Thanks to thousands of donors, the 2017 campaign raised nearly $230,000 for the Foundation. Over the years, our partnership with IGA has allowed us to raise close to $8.6 million!
The campaign is back again this year from February 1 to 21, 2018 in nearly 300 IGA stores in Quebec and New Brunswick.
Thanks to the “$2 does the heart good” fundraising campaign and everyone who takes part every year, specialists are able to pursue innovative research projects such as the Prevention Observatory (observatoireprevention.org) which will allow the Montreal Heart Institute, the first Canadian health care centre to be recognized by the WHO as a Health Promoting Hospital, to become a leader of preventing cardiovascular and chronic disease.
|2017 $2 Does The Heart Good Campaign|