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Montreal International Auto Show Charity Preview

Avant-première bénéfice du Salon de l'Auto

2020 Edition

The Charity Preview is a prestigious Gala, on January 16! It is your unique occasion to discover the Auto Show before everyone else and to help 6 major hospital foundations of the Greater Montreal Area, including the Montreal Heart Institute Foundation.

Buy your tickets now

Watch last year's video

Thursday, January 16, 2020
201 Viger Avenue West - Palais des congrès de Montréal, exhibition levels 2, 5 and 7
6:30 PM - Door opening and welcome cocktail
Formal wear mandatory
18 year and over

Themed food stations, great wines, beers, and an oyster bar.
Draw of amazing prizes, silent auction, special features, music and lots of surprises to delight you!

Thank you to our Corporate Partner

Groupe Monaco partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018Progi     Groupe Park Auto
Iceberg finance


For further information, contact Isabelle Rousseau at isabelle.rousseau@icm-mhi.org or at 514-376-3330, ext. 2217.

2019 Gala Edition

More than 5,000 guests took part in the Charity Preview and raised a record-breaking: $1,024,289 for 6 hospitals in the Greater Montreal area, including the Montreal Heart Institute Fondation. We’d like to thank the Fondation de la Corporation des concessionaires automobiles de Montréal for organizing the event as well as our precious volunteers and corporate sponsors for their generosity.

> Watch the official video

The 15th Edition of the Charity Preview Gala, which took place on Thursday, January 17, 2019 at the Palais des congrès de Montréal is a VIP experience on the evening prior to the official public opening of the Montreal International Auto Show.

The Charity Preview Gala is a prestigious ans evening to benefit the health care system and a unique occasion to discover the Auto Show before everyone else while helping six (6) major hospital foundations of the Greater Montreal Area.

Salon de l'auto 2019

The ticket price is $225 and includes: 
• Privileged access to the 2019 Montreal International Auto Show;
• A hot and cold buffet, a wine & beer bar;
• A festive and exceptional atmosphere, with an array of live musical performances
and entertainement;
• A chance to win one of the great door prizes;
• A Silent Auction;
• A gift for everyone at the end of the evening.

Cost: $225 (including taxes - ticket non refundable).

The Charity Preview evening is THE greatest way to treat yourself or someone dear to you who loves cars while helping the Montreal Heart Institute Foundation.

Corporate Package: $2,750

  • 10 tickets

  • Visibilty for your business at the Salon: 
    - Your company name on the Foundation's poster in Palais des congrès Viger Hall. 
    - Your company name on the flyer in gift bags 
    - Your company name with hyperlink in the Thank you email sent out to 5,000 Charity Preview participants 

  • visibilty bonified by the Foundation
    - your logo in this web page
    - your logo in a Facebook post (12,000 friends)
    - your logo in the newslettre following the event announcing the results.

  • $1,100 income tax receipt


Thank you to our Corporate Partners 2019

 Bell partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018     Iceberg FinanceLes chirurgiens cardiaques associés
Groupe Park Avenue partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018Groupe Monaco partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018


2018 Edition

Approximately 5,000 guests took part in the Charity Preview and raised a record-breaking $947,198 for six hospitals in Greater Montreal, including the Montreal Heart Institute Foundation. The Fondation de la Corporation des concessionnaires d’automobiles de Montréal is thrilled and proud to support six foundations that all have one goal in common: the health of patients.

We’d also like to thank our precious corporate partners: Bell, Groupe Monaco Automotive Inc., Groupe Park Avenue, Groupe Vo-Dignard Provost, National Bank Financial, Les Chirurgiens Cardiaques Associés, Transport Bourret inc. And thank you to all of you for your immense generosity!

View the 2018 Charity Preview video

Charity Preview results

Thank you to our Corporate Partners 2018

 Bell partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018 Transport Bourret inc. partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018Groupe Vo-Dignard Provost, Financière Banque Nationale partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018
Groupe Park Avenue partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018Groupe Monaco partenaire de l'Avant-Première Bénéfice du Salon de l'Auto 2018

 Les Chirurgiens Cardiaques Associés